Our Benelux expansion - Retail Profiling

Channel Testimonials

Senior Channel Marketing Manager

“You provide a very reliable flexible service that has enabled us to increase staff focus in the retail channel to the benefits of the WD range. The information you provide has greatly assisted in gaining true insights into the market place.”

Senior Channel Marketing Manager Western Digital

Case Studies

Case Studies

Driving sales for Consumer Electronics brands.

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Our Benelux expansion

1st June 2017.   We are excited to announce to the Benelux market that our companies, THINK AND GO and RETAIL PROFILING have agreed a Joint Venture for all our field marketing activities across the Benelux countries.

Our companies share the same culture and vision with fully complimentary field-based, sales driven activities for brands. Critically, we both have over 20 year's expertise and focus within Consumer Electronics Retailing.

THINK AND GO are widely recognized, since 1997, as the most effective Field Marketing partner for technology, DIY and toy sectors across Belgium, the Netherlands and Luxembourg.

  • Thierry De Rouck, Managing Partner Think and Go, "The integration of the Dutch infrastructure of Retail Profiling, seamlessly extends our scale, capabilities and efficiencies across the Netherlands, and also provides us with a dedicated office and client management team in Hoofddorp."

Retail Profiling have been successfully driving the sales of global consumer electronic brands across the UK for almost 23 years in Retail and B2B channels, and in 2001 expanded to the Netherlands.

  • Mike Evans, Managing Director Retail Profiling, "We share the same professional values as Think and Go, particularly around the high service levels for our Clients. This agreement allows us to upscale and broaden our offering for our Brands alongside a very effective Partner."

This decision enables us to seamlessly integrate our two operations to provide our Brands with even higher service levels, cost efficiencies and a stronger local footprint in the Dutch market, as well as strengthening our successful channel partnerships with Retailers and Distributors.

A selection of our clients

  • ASUS FI
  • WD
  • Samsung
  • Linksys